a school fundraiser sells 1,200 raffle tickets. each ticket costs $2. there is one grand prize worth $100 and 5 smaller prizes worth $20 each. what is the expected gain or loss for buying 1 ticket?

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Answer 1

The expected gain or loss for buying 1 ticket is -$1.83

What is the average price per ticket?

The average price per ticket is the sum of the prizes paid divided by the number of tickets sold for the school fundraiser, in other words, the average price ticket is the prize of $100 plus the total of 5 smaller prizes, divided by 1200 raffle tickets.

average price per ticket=($100+(5*$20)/1200

average price per ticket=$0.17

the cost per ticket=$2.00

The expected gain or loss for buying 1 ticket=$0.17-$2.00

The expected gain or loss for buying 1 ticket=-$1.83

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Answer 2

Answer:

1.83

Explanation:


Related Questions

what primary strategic planning tool do companies rely on to direct and coordinate marketing efforts?

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A marketing plan is the primary strategic planning tool companies rely on to direct and coordinate marketing efforts.

A marketing plan refers to a strategic document that outlines the advertising strategy of a company to advertise its products and services. It also includes its public relations (PR) strategy, and other forms of outreach it plans to undertake.

A marketing plan is based on rigorous research on the potential markets and customers, on the pricing trends, and the demands prevailing in the market.

It includes the formulation of tailored messaging to reach out to specific demographics and regions. Social media campaigns, TV afs, and newspaper and magazine ads are some of the ways in which the plans are executed.

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What stories does marketing tell?

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Storytelling advertising way the usage of a narrative to talk a message. The intention is to make the viewer sense something enough that it’ll inspire them to take action. Storytelling in advertising allows purchasers to understand why they need to care approximately something, and it really works to humanize your brand. if you want to analyze greater about messaging, view our logo message templates.

Storytelling in marketing isn't always restricted to film stories can be instructed in pics, verbally, or in written shape. and that they may be informed throughout all channels from social media to billboards. testimonies can help entrepreneurs acquire reduce-via in a market that’s by way of design distracting, growing advertising and marketing that resonates with humans and sticks.

if your emblem can create a powerful narrative, you’ll be able to seize your target audience’s interest for longer periods of time, make an extra memorable effect, and improve logo loyalty.

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jacob's physical toy store relies on offline metrics such as store visits and in-store sales. he has heard that there are specialized campaign types that can help him meet these kinds of goals.

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jacob's physical toy store relies on offline metrics such as store visits and in-store sales. he has heard that there are specialized campaign types that can help him meet these kinds of goals is Local here.

Whether you are nine years antique or ninety years old, toy shops by no means get antiques. sure, you have visible all the same old dolls and LEGO kits in every department store in your town, but you may never grow out of actual toy shops. the most famous toy shop in the global is Hamleys in London. The most famous toy store in the united states of America is FAO Schwarz.

If your baby has the sort of love or you yourself occur to fall into the children of every age category with regards to locomotives, you would possibly need to make your manner to the metropolis of Malden, Massachusetts, outdoor of Boston. this is wherein the most important toy to teach save inside America is positioned. The stick can be the world's oldest toy. Animals play with sticks, and we use them to play fetch with our dogs.

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the law of opportunity cost says that because some resources are better suited to producing one good or service than another, as the production of a good or a service increases, the cost of each additional unit rises.

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The complete fragment would look like this: The law of Increasing Opportunity cost says that because some resources are better suited to producing one good or service than another, as the production of a good or a service increases, the opportunity cost of each additional unit rises.

What is the law of increasing opportunity cost?

The law of opportunity cost increase is a concept often used in business and economic circles to refer to the process of making additional units of a good, the opportunity cost associated with which production will also increase.

This term refers to the directly proportional relationship between the increase in production and the increase in opportunity cost (profits) from that product. According to the above, we can infer that the appropriate terms to complete the paragraph would be

Increasing OpportunityOpportunity

Note: This question is incomplete here is the complete question:

Fill in the blanks with the appropriate terms:

The law of ___________ __________ cost says that because some resources are better suited to producing one good or service than another, as the production of a good or a service increases, the _______ cost of each additional unit rises.

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suppose units are sold but only of them are deluxe. compute the operating income. compute the breakeven point in units. compare your answer with the answer to requirement 1. what is the major lesson of this​ problem?

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Point of breakeven in units:   = 22,500 units

Why is it important to know what a break-even point is?

The point at which a business's total revenue equals its total expenses is known as the breakeven point. This translates to net zero just at the breakeven point, which means there is no profit.

According to the given information:

                                                                   Standard Deluxe Total

Units sold                                             225,000 25,000

Sales mix                                                       9 1

Contribution margin per unit                     $10     $20

Weighted average

contribution margin per unit                           $90 $20  $110

                                                             Standard  Deluxe            Total

Units sold                                      225,000 25,000

Revenues                                $5,625,000     $1,125,000

                                             (225,000*$25)     (25,000*$45)   $6,750,000

Variable costs              3,375,000                 625,000

                                       (225,000*$15)  (25,000*$25) 4,000,000

Contribution margin       2,250,000 500,000           2,750,000

Fixed costs                                                                   2,475,000

Operating income                                                           $275,000

Point of breakeven in units:   $2,475,000 / $110 = 22,500 units

Breakeven point in units is higher in requirement 1 than in requirement 3 due to standard's 9-fold higher sales mix in requirement 3 compared to standard's 4-fold higher sales mix in requirement 1.

Due to the lower per unit contribution margin for standard than deluxe, requirement 3's operating income was lower than requirement 1's.

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operations consist of the ongoing work needed to ensure that an aorganization continues to function effectively

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Operations consist of the ongoing work needed to ensure that an organization continues to function effectively, is a true statement.

What is operations in business?

Operations refers to the management of your organization's internal procedures to guarantee optimal effectiveness. Regardless of whether you make stuff, sell products, or provide services, every small business owner must oversee the organizing and management of backroom labour.

A project manager must be concerned with delivering the intended scope and quality, subject to time and money constraints often referred to as performance.

Thus, it is a true statement.

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the nation of kandabar exports $75 million worth of products and services and imports $52 million worth of products and services. kandabar has a(n) multiple choice trade surplus. unfavorable balance of trade. trade deficit. trade embargo.

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The nation of kandabar exports $75 million worth of products and services and imports $52 million worth of products and services. kandabar has a(n) trade surplus.

Trade surplus means that the value of a nation's exports exceeds the value of its imports. A trade deficit occurs when the value of a nation's exports is less than the value of its imports. In this example: Exports of 75 million are greater than the imports of $52 million. The nation of Kandabar has a trade surplus of $23 million.

A country's change deficit or surplus is calculated by using subtracting a country's imports from its exports. The stability of change is denominated within the local currency of the use of a for which it's far being calculated.

A alternate deficit occurs while the price of a rustic's imports exceeds the value of its exports—with imports and exports referring both to bodily items and offerings. In easy terms, a trade deficit method a country is buying more items and offerings than it's miles promoting.

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nici knows that her employer expects her to take a bigger role in the company now that she has been promoted to assistant manager. he hasn't said anything to her directly, but her advancement tells her that's what she must do. this demonstrates the idea of

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Nici knows that her employer expects her to take a bigger role in the company now that she has been promoted to assistant manager. He hasn't said anything to her directly, but her advancement tells her that's what she must do. This demonstrates the idea of a psychological contract.

The time period 'psychological contract' refers to people' expectancies, ideals, pursuits and obligations, as perceived by the agency and the worker. The concept emerged in the early Nineteen Sixties and is centered to information the employment relationship.

Their lifestyles will evolve and what they need from their enterprise will evolve with it. As instance, many young personnel often price opportunities for an increase over and above activity safety.

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two years ago, margo deposited $500 into a savings account. one year ago, she deposited an additional $300, and today she deposited $800. which one of these is the correct formula for computing the value of these deposits today at a rate of 4 percent?

Answers

According to the given statement all the option is correct:

A. PV2 = 5500/1.042) + ($300/1.04) + $800

B. FV2 = (S500x 104) ($3001.04) $800

C. FV2 = ($500 x 1.04) + ($300 x1.04) + ($800 x 1.04)

D. FV2 = ($500 x 104)+ $300 $800/1.04

PV ( presents value ):

A future amount of money or stream of cash flows' present value, or PV, is their current value at a given rate of return. Using a discount rate or the interest that could be earned through investment, present value calculates the future value.

According to the given information:

Margo deposited $500

she deposited an additional $300

today she deposited $800

We know that :

PV ( presents value ) = p * r * t.

p = principal ( $500, $300, $800 )

r = rate = 4%

t = duration (time) ( 2years, 1 year and present ).

putting the value we get:

=( $500* 2 * 0.04 ) + ( $300 * 1 * 0.04 ) + $800

= $40 + $12 + $800

= $852

PV = $500 + $300 + $852

     = $1,652.

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Two years ago, Margo deposited $500 into a savings account. One year ago, she deposited an additional $300, and today she deposited $800. Which one of these is these is the correct formula for computing the value of these deposits today at a rate of 4 percent?

A. PV2 = 5500/1.042) + ($300/1.04) + $800

B. FV2 = (S500x 104) ($3001.04) $800

C. FV2 = ($500 x 1.04) + ($300 x1.04) + ($800 x 1.04)

D. FV2 = ($500 x 104)+ $300 $800/1.04

cecilia wants to buy a new car in 5 years at which time she expects the car to cost $9,475. the rate of interest at her bank is expected to remain constant at 8% per year throughout the next five years. her mom has promised to give her $2,500 in two years which she can put in the bank to help pay for the car. assuming she saves the same amount from her salary each year how much does she have to save at the end of each year to have enough money in five years to buy the car? please round to the nearest whole number.

Answers

Cecilia needs to save $1,078 each year to buy the car.

In order for Cecilia to have enough money to pay for her car, the present value of the cost of the car must equal the present value of what her mom is going to give her plus the present value of her annual savings. This means:

= 9475/(1+0.08)^5

= 2500/(1+0.08)^2 + S(1/.08 -1/(0.08(1+0.08)^5)

S = 1078

Note: the S is the same as the C in your annuity formula. I used S to denote savings.

Therefore, Cecilia needs to save $1,078 each year for the next 5 years in order to meet her objectives.

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the marketing mix, often known as the four ps of marketing, represent areas that a firm can adjust to influence demand for its goods, services, or ideas. if a firm wanted to adjust the cost of a service by 2 percent to stay competitive, on which of the four ps would it be focusing?

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if a firm want to adjust the cost of a service by 2% to stay competitive, such firm will be focusing on the Price in marketing mix.

What is a marketing mix?

In marketing, these mix refers to those elements of a business's marketing that are designed to meet the needs of its customers.

The four elements of marketing mix are often called 4 'Ps' and includes:

priceproductpromotionplace.

In conclusion, the firm will be focusing on the Price in marketing mix if a firm want to adjust the cost of a service by 2% to stay competitive,

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the man-hours requirement is typically at a peak during the phase of the project life cycle.

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The execution stage of the project life cycle .

In order to offer your goods or services to your customers or internal stakeholders, you must follow out the specifics of your project charter during the execution phase. Planning the project comes first. Execution of the project follows.

The work is completed during the project's execution phase. Workflow remains efficient when task owners start their work and the project manager monitors that it is finished on time.

The Project Execution Phase often takes up the greatest time and resources within the Project Management Life Cycle. By this point, it should be clear how important it is to make sure that your plans are carried out with meticulous accuracy and little to no deviation.

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a loan with lower payments in the early years that increase gradually until they are sufficient to amortize the loan fully is a(n) mortgage.

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A loan with lower payments in the early years that increase gradually until they are sufficient to amortize the loan fully is a graduated payment mortgage.

A graduated payment mortgage  or GPM is a type of fixed rate mortgage for which the payments do increase gradually from an initial low base level to a higher final level.

The purpose of a Graduated payment mortgage is to allow different homeowners to start off with lower monthly mortgage payments in order  to help certain people to qualify for their loans.

Generally, the payments will grow between 7% to 12% annually from the initial base payment amount till the time of  full monthly payment amount is reached.

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are financial intermediaries that participate directly in securities markets, buying and selling stocks and bonds for their own account. a. securities dealers b. accredited investors c. credit unions d. securities brokers

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Securities brokers are financial intermediaries that participate directly in securities markets, buying and selling stocks and bonds for their own account. The security market is a subset of the larger financial market in which securities can be bought and sold between economic subjects based on demand and supply.

Security markets include stock markets, bond markets, and derivatives markets where prices can be determined and professional and nonprofessional participants can meet. There are two types of securities markets: primary markets, where new securities are issued, and secondary markets, where existing assets can be bought and sold. Secondary markets are further subdivided into organized exchanges.

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the differences in no-trade prices across countries create an opportunity for international trade between them. specifically, the country with the

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The differences in no-trade prices across countries create an opportunity for international trade between them. specifically, the country with the higher relative no-trade price for a good, for example, cloth, can gain by importing cloth.

International trade is the change of capital, goods, and offerings throughout global borders or territories due to the fact there's a want or need of products or offerings. In maximum countries, such alternate represents a giant proportion of the gross home product.

international trade, financial transactions which are made among countries. Among the gadgets generally traded are client goods, including tv units and clothing; capital goods, including machinery; and uncooked substances and food.

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great green wall receives over $14 billion to regreen the sahel - france, world bank listed among donors\

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Great green wall receives over $14 billion to regreen the Sahel - France, world bank listed among donors. Bonn/Paris, January 11, 2021

A bank is a monetary organization that accepts deposits from the public and creates a demand deposit while simultaneously making loans. Lending sports may be immediately carried out by using the financial institution or not directly via capital markets.

A bank is a financial group that is certified to simply accept checking and financial savings deposits and make loans. Banks also offer associated services consisting of character retirement bills (IRAs), certificates of deposit (CDs), forex, and secure deposit packing containers.

business banks provide diverse offerings like amassing cheques, payments of trade, remitting cash from one vicinity to some other location, etc.

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You've completed the gathering point inventory, and you have six checkmarks. How will you use this information?

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You should have number, not checkmarks. You may must return and count the amount of every kind of gathering point.

A gathering point is solely an area of unprocessed items like your email inbox, paper tray or voicemail. It’s an area where items are stored and you haven’t decided yet what to try and do with them. you almost certainly know this idea already but it’s nice to possess a typical name for it, so let’s roll with it. Checkmark = the transaction has been Entered, Verified, marked as Cleared and also the Reconciliation was Completed. Therefore we must always always have numbers, no checkmarks.

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when firms manage the return of goods from consumers either because they are defective or for recycling purposes, they are involved in

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Reverse logistics is the process by which businesses handle the return of consumer items for recycling or because they are defective.

Supply chain management that sends goods back from buyers to sellers or producers is known as reverse logistics. Reverse logistics are needed for procedures like returns or recycling after a customer receives a product. Reverse logistics begin at the customer and work their way backward through the supply chain to the producer or the distributor. Reverse logistics can also refer to procedures where the customer is in charge of the product's final disposal, such as recycling, refurbishing, or resale.

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the financial meltdown of 2008 was in part due to , demonstrating the dangers of relying too heavily on the quantitative techniques of scientific management.

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The financial meltdown of 2008 was in part due to quants demonstrating the dangers of relying too heavily on the quantitative techniques of scientific management.

How did the financial meltdown of 2008 happen?

There were several reasons for the financial meltdown that the United States saw in 2008 and one of them was the overreliance on Quants.

Quants were quantitative models that were used to decide on the financial assets to invest in. They failed to predict the risks associated with Mortgage Backed Securities and this contributed in part to the meltdown.

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a room finish schedule identifies the materials required in each room of the building. this kind of schedule would be found in the

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This kind of schedule would be found in the Architectural prints. A technical representation of a building that falls under the scope of architecture is known as an architectural drawing or architect's drawing. Architects and others use architectural drawings for a variety of purposes, including developing a design idea into a coherent proposal, communicating ideas and concepts.

Convincing clients schedule of the merits of a design, assisting a building contractor to construct it based on design intent, as a record of the design and planned development, or making a record of an existing building. Architectural building drawings follow a set of rules that include specific views floor plan, section, etc.

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on january 3, 2021, madison corp. purchased 30% of the voting common stock of huntsville co., paying $3,000,000. madison decided to use the equity method to account for this investment. at the time of the investment, huntsville’s total stockholders’ equity was $8,000,000. madison gathered the following information about huntsville’s assets and liabilities:

Answers

The amount of goodwill associated with the investment is: C. $336,000.

Amount of goodwill

First step is to calculate the Identifiable Excess Paid

Buildings=$600,000 − $400,000 = $200,000

Equipment=$1,400,000 − $1,200,000 = $200,000

Franchises =$480,000 − 0 = $480,000

Identifiable Excess Paid=($200,000 + $200,000 + $480,0000)×30%

Identifiable Excess Paid= $880,000 × 30%

Identifiable Excess Paid = $264,000

Second step is to calculate the book value

Book value=$8,000,000 × 30%

Book value= $2,400,000

Third step is to calculate the goodwill

Good will=$3,000,0000-$2,400,000-$264,000

Goodwill=$336,000

Therefore the amount of goodwill associated with the investment is: C. $336,000.

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The complete question is:

On January 3, 2021, Madison Corp. purchased 30% of the voting common stock of Huntsville Co., paying $3,000,000. Madison decided to use the equity method to account for this investment. At the time of the investment, Huntsville's total stockholders' equity was $8,000,000. Madison gathered the following information about Huntsville's assets and liabilities:

Book Value Fair Value Buildings (10-year life)$400,000 $600,000 Equipment (5-year life) 1,200,000 1,400,000 Franchises (8-year life)$0 $480,000

For all other assets and liabilities, book value and fair value were equal. Any excess of cost over fair value was attributed to goodwill, which has not been impaired.

What is the amount of goodwill associated with the investment?

A. $264,000.

B. $600,000.

C. $336,000.

D. $480,000.

E. $0.

in 2022, denise has two children who are qualifying persons for the child and dependent care credit, ethan and jeffrey. ethan has $9,000 in dependent care expenses, and jeffrey has none. assuming all other tests are met, what amount of expenses is the credit based on? $3,000 $6,000 $8,000 $9,000

Answers

Denise has two children, Ethan and Jeffrey, who are eligible for the child and dependent care credit in 2022. Unlike Jeffrey, Ethan has dependent care costs of $9,000. If all other requirements are satisfied, up to $8,000 in expenses may be credited.

Families can get help paying for childcare expenses spent while working or looking for work thanks to a federal tax benefit known as the Child and Dependent Care Credit. Families who must pay for the upkeep of an adult dependent or a disabled spouse may also qualify for the credit.

The child and dependent care credit assist you in covering the costs of any dependents who meet the requirements (aka "qualifying persons").

How much of a credit you are entitled to based on your income and a share of the expenses you incur for the care of a qualifying individual while you work or hunt for a job?

Along with childcare expenses, you can write off the cost of day camps, before and after-school activities, and babysitting.

The American Rescue Plan Act of 2021 made the credit far more substantial and it might even be refundable.

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veronica, the marketing manager of qrs children's furniture, is designing a new label for the company's line of highchairs. the two key aspects of the label that she is working on are the assembly instructions and the simple usage instructions. these are examples of the requirements of labeling.

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Veronica, the marketing manager of QRS Children's Furniture, is designing a new label for her line of highchairs. The two key aspects of the label that she is working on are the assembly instructions and the simple usage instructions. These are examples of the consumer requirements of labeling.

Who are consumers?

A consumer is a person or a group that wants to order, orders, or utilizes purchased items, products, or services primarily for personal, social, family, household, and comparable purposes that are not directly tied to entrepreneurial or company activity.

A consumer in an economy typically purchases goods or services for personal use rather than for resale or for business objectives. Consumers purchase goods or services for a certain sum of money (or an equivalent) (use up).

Thus, consumers are an essential component of any economy and play a crucial role in the economic system of a capitalist system. Without consumer demand, one of the primary driving forces behind production—the desire to sell to consumers—would not exist. One end of the supply chain is also the consumer.

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the process of comparing outputs to previously established standards to determine if corrective action is needed is called

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When we compare outputs to previously established standards so that we can determine if there is a need for corrective action, this is called Controlling.

What is controlling?

Controlling is a process in business where the company looks at outputs and compares them to the standards that they had previously established for the purpose of evaluating output.

The importance of this is to determine if there is a need to take corrective action to ensure that those outputs meet the established standards.

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find the accumulated amount at the end of 9 months on an $800 deposit in a bank paying simple interest at a rate of 6% per year.

Answers

As per the given figure, after calculating the accumulated amount, the figure that has been arrived is $1,232.

What is the accumulated amount?

Accumulated value or accumulated amount, both are synonyms. It is used to refer to the cash value. Basically, this means there is an easy way of calculating the accumulated value.

All one has to do is to find the total or the sum of the initial investment and, in that addition, the interest which has been earned till date will be added. Formula for calculating the simple interest is

Accumulated amount =Principal amount (1+rate * time)

Here Principal amount = $800,    rate= 0.06,   time=9 months

Accumulated amount = 800 (1+(0.06*9) = 800 (1+ 0.54 ) =  $1,232.

Thus, the accumulated amount for the given data is $1,232.

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On september 1, jerry co. Sold $2,000 of services for cash. On september 10, jerry co. Sold $5,000 of services on account. On september 20, jerry co. Collected $3,500 from accounts receivable. Calculate the ending balance in the cash account for september assuming no beginning balance.

Answers

On September 1, Jerry Co. sold $2,000 of services for cash.

On September 10, Jerry Co. sold $5,000 of services on account. On

September 20, Jerry Co. collected $3,500 from accounts receivable.

Calculate the ending balance in the Cash account for September

assuming no beginning balance. Answer $5,500

What is accounts receivable ?

The asset account known as accounts receivable on the balance sheet represents money that will be owing to a business in the near future.

Accounts receivable are created when a business allows a customer to pay for its goods or services on credit.

Accounts payable tracks money that is owing as opposed to money that will be collected, just like accounts receivable does.

The strength of an organization's accounts receivable can be assessed using the ratio of accounts receivable to sales outstanding or days sales outstanding.

A turnover ratio analysis could be carried out to ascertain when the AR will actually be received.

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the two principal policy tools that the federal government uses to manage economic conditions are monetary policy and fiscal policy. is used to control the size of the money supply to stimulate or moderate business activity levels in the economy. in contrast, uses government spending and taxation to do the same.

Answers

Monetary policy is used to control the size of the money supply to stimulate or moderate business activity levels in the economy. in contrast, fiscal policy uses government spending and taxation to do the same.

What is monetary and fiscal policy?

Fiscal policy are the steps taken by the government to change the business levels in the economy. The tools of fiscal policy are taxes and government spending. Fiscal policy can be expansionary or contractionary.

Expansionary fiscal policy is when the government increases the money supply in the economy either by increasing spending or cutting taxes. Contractionary fiscal policies is when the government reduces the money supply in the economy either by reducing spending or increasing taxes

Monetary policy are policies taken by the central bank of a country to shift aggregate demand. The tools of monetary policy are open market operations, reserve requirement and discount rate.

Expansionary monetary policy are polices taken in order to increase money supply. Contractionary monetary policy are policies taken to reduce money supply.

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ryan lives in an apartment where he pays $7,000 a year in rent. sarah lives in a house that could be rented for $21,000 a year. how much do these housing services contribute to gdp? a. $21,000 b. $28,000 c. $7,000 d. $14,000

Answers

The contribution of the housing services is  $28,000. Thus, option (b) is correct.

What is GDP?

The full form GDP is Gross Domestic Product, which refers to the total amount of goods and services produced in the economy in the particular period of time.

It shows the monetary value of the goods produced and being sold to the final users. The GDP indicates the creation of income through selling goods and services.

According to the question, yearly rent of Ryan and Sarah is $7,000 and $21,000 respectively. The calculation of the GDP is done as follows:-

Gross Domestic product =  Rent of Ryan + Rent of Sarah

                                          = $7,000 + $21,000

                                          = $28,000

Therefore, it can be concluded that option (b) is correct.

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According to etzioni’s three types of formal organizations, which organization type has a shared affinity when looking at the feeling of connectedness?.

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According to Etzioni’s three types of formal organizations, Normative organization type has a shared affinity when looking at the feeling of connectedness.

Systems that rely on normative power have a control structure that is based on promoting common values that members adhere to. These values are intentionally created and upheld by the organization, and they are all portrayed in different signs and symbols that can be either verbal, visual, behavioral, or intellectual, or any combination of the four. Having a strong commitment to an organization's ideology gives you influence and sway. Members adopt the values of the organization. The organization's members act cohesively and with a strong dedication to its objectives.

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ge sells its large appliances directly to home and apartment builders but uses retail stores like lowe's to sell to consumers, in a strategy known as .

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GE sells its large product directly to home and apartment builders but uses retail stores like Lowe's to sell to consumers, in a strategy known as indirect channel. Companies obtain a major competitive advantage through indirect distribution.

They gain access to a larger consumer base without having to worry about getting the buyer through the door. This gives them more time to focus on their product, their customer base, and broadening their target consumer group. You would be using a direct sales channel if you went to a Nike store or the Nike website to buy a pair of their sneakers.

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